The Bachelor of Business Administration (BBA) programme develops future-ready managers and entrepreneurs with a strong foundation in business and management principles. Covering key areas such as marketing, finance, human resources, operations, and international business, the programme blends classroom learning with case studies, simulations, and industry exposure.

Students are trained in leadership, communication, analytical problem-solving, and decision-making skills essential for today’s business environment. With specializations available in emerging fields and strong industry collaborations, the BBA programme opens pathways to corporate careers, entrepreneurial ventures, and postgraduate studies such as MBA and PGDM.